LOTUS program possible privacy violation
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RE: Personal Privacy Violations This was forwarded out of EGGNET but
has implications that I thought everyone should read: The following
are texts of messages which have made there way to me. This might
affect you so I am forwarding the information to you.
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I just received this morning and thought I should pass this on to you
all. This could seriously impact future employment/salary
considerations if this service is sold as described below. Please
read the whole memo before drawing your conclusions. Also, if you
plan to take any action, I would suggest also calling your elected
government officials. Also, you may want to pass this on.
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I just call Lotus and the message below is correct. If you want to be
remove from the CDROM list you can call
LOTUS at : 800-225-5800 or 800-343-5414 or 617-577-8500
And ask for Pre-sales Department. The Product name is LOTUS
MARKETPLACE.
They will send you a postcard to fill out and send in.
Otherwise you could write to:
Lotus Development Corp.
Atten: Market Name Removal Service
55 Cambridge Parkway
Cambrige, Ma. 02139
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Folks,
I recently forwarded a message about a new Lotus product -- a database
on CDROM of 120M US residents with their estimated incomes and buying
profiles. Someone questioned whether Lotus is really doing this, so I
checked by calling Lotus and speaking to someone in pre-sales service.
It really is true. Lotus is still gearing up to sell their "Household
Marketplace" product, and it really does give information on
individual people, not just regional statistical summaries. I learned
the following (and I asked for literature, so I'll soon know even
more):
1) Yes, it really *DOES* have names and addresses of individuals.
2) They have divided up the database by regions, and you specify
the region you are interested in when you buy the product.
That explains how they could have 120M people in their database
and still sell you just 1 CD (or a few) for your purchase price.
3) They also have a "Business Marketplace" CD with data on 7 million
US businesses.
I forebore yelling at the sales-type who handled my call, merely
asking if there was a place to write with comments about the service.
Apparently the sales types haven't heard of the controversy the
product is raising, since she replied that several different reports
can be generated by the product, and some of them do have space for
comments.
GREAT! So not only do they have the audacity to print an estimate of
your income (which could be quite damaging if they get it wrong, and
is an intrusion into your privacy if they get it right), they also
have space on the disk for arbitrary comments about you -- and they'll
be selling this data in volume to mass marketing companies across the
country!
In interviews, Lotus has said that individuals will NOT be able to
correct their own entries, or even see what they are. I didn't try to
confirm this in my call to Lotus, but I did confirm that the person
who reported it -- Rich Salz of BBN -- has an excellent reputation on
the internet. Also, everything he said that I checked with Lotus is
absolutely accurate. Further, the Wall Street Journal has reported on
it -- saying that the database has ages, marital status, and other
such personal data as well.
So I believe it, and you should to, since it is going to affect your
life. Remember -- a database of 120 million US residents comes to
almost half the people in the country. Considering that the database
is probably biased toward those with higher incomes, the chances are
*really good* that anyone able to electronically read this message is
in the database.
What can you do about it? A couple of things. Lotus has said that
they'll omit from their database anyone who asks. Therefore, start by
writing to the address below. Tell them that you don't want to be in
the database, and tell them exactly what you think of their database.
I've appended a copy of my letter to Lotus for an example.
Second, pass this message along to anyone whom you think might care.
To me, this is not just a matter of privacy. Lotus is going to sell
information behind our backs -- we are not allowed to dispute their
data or even know what it is. Worse, Lotus is going to sell rumors
about our income. Still worse, they will do it on a scale never
before achieved. This should not be tolerated. Please help to stop
Lotus.
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Write to:
Lotus Development Corp.
Attn: Market Name Referral Service
55 Cambridge Parkway
Cambridge, MA 02142
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Here's my letter. Also send copies of your letter to the president
and the CEO of Lotus, if you want to let those at the highest levels
know that you are displeased with their product. I've also appended a
net copy of the Wall Street Journal artical about it.
Lotus Development Corp.
Attn: Market Name Referral Service
55 Cambridge Parkway
Cambridge, MA 02142
Dear Marketeers,
I do not want my name included in your "Household Marketplace" CDROM
database, nor that of anyone in my family, at any address I have ever
lived at. To be specific, please make sure that the following entries
are **NOT** included in your database:
any
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