"College: two hundred people reading the same book. An obvious
mistake. Two hundred people can read two hundred books."
-John Cage
======================================================================
BBB III TTT SSS BBB Y Y TTT EEE SSS ONLINE EDITION:
B B I T S B B Y Y T E S =THE ELECTRONIC
BBB I T SSS AND BBB YYY T EEE SSS =NEWSLETTER FOR
B B I T S B B Y T E S =INFORMATION
BBB III T SSS BBB Y T EEE SSS =HUNTER-GATHERERS
======================================================================
Volume 2, Number 4 (June 13, 1994)
======================================================================
: 100% CONTENTS =
IMPORTANT!! : =
================: New Internet Virus! Danger! Will Robinson! Danger! =
: =
FEATURES : =
================: Lost in Cyberspace III; The Fine Hand of Man; =
: "Copy Me!" Cried the Floppy!!; Springtime Sampler; =
BUSINESS NEWS : =
================: Programmer Certification; Software Theft =
: The Alpha Chip - A Chip Too Fast? =
INFOCUS : =
================: Information Technology - Measuring the Benefits =
: =
ONLINE NEWS : =
================: New Cable Networks Announced; Batman Online; =
: The Financial Economics Network =
ON THE NEWSSTAND: =
================: Congressional Quarterly; Whole Earth Review; =
: PC Computing; Gnosis =
KULTCHER KORNER : =
================: Star Trek Update; Computing in China; Collectible =
: Computers; New book by author of "Snow Crash" =
======================================================================
IMPORTANT!!!
===============================
Internet Virus Alert
A Virus has been discovered on Internet that is disguised as CD-ROM
shareware. Unknown hackers have illegally put the Chinon name on a
destructive shareware file and released it on the Internet. This
catastrophic virus is named "CD-IT". -- DO NOT DOWNLOAD. IT WILL
CORRUPT YOUR HARD DRIVE. The program, allegedly a shareware PC utility
that will convert an ordinary CD-ROM drive into a CD-Recordable (CD-R)
device, which is technically impossible, instead destroys critical
system files on a user's hard drive. The program also immediately
crashes the CPU, forces the user to reboot and stays in memory.
***** WIDEST DISSEMINATION IS REQUESTED *****
[These programs make their way to the local BBS systems in no time, so
even if you aren't directly on the Internet, keep an eye out for this
one. -Ed.]
======================================================================
Editorial Type Comments, With Greetings
Thanks to everyone who wrote in asking about the status of Bits and
Bytes Online Edition. Rest assured we are not going away. It *has*
been a while between issues. Ahem... chalk it all up to the grand
scheme of things, life in all its chaotic splendor and and infinite
Sense O' Wonder (batteries not included). How else can I explain how I
came to be typing this issue of B&B on a terrific Compaq laptop PC on
a small raft floating lazily down the mighty Mississippi, Sam
Clement's old stomping grounds. It's a long story -- briefly, my brand
new PC is back in the shop for repairs. My love life (such as it is) is
in shambles. One thing leads to another, and before you know it, there
you are. The raft... gonna catch me a heap o' catfish.
B&B is back in full effect, and it aims to stay on a something that
will closely resemble a schedule. Not the real thing, but an
incredible simulation. Next time I'll have information about the World
Wide Web-flavored version of Bits and Bytes Online Edition. It's an
online kind-of-a-thing, a zippy thing, a (virtually) interactive real-
time kind-of-a thing, and oh-so-very now. It's Bits and Bytes -- The
Next Generation. News and reviews of useful information tools,
appliances, and utilities.
======================================================================
Lost in Cyberspace III (Dan Kennedy)
Then there's the widespread distrust and contempt in which the media
are held. Increasingly, technology is making it possible for people to
get their information unfiltered, with no interference by rude, pushy
journalists or powerful, unseen editors. It's called "new news," and
it includes everything from C-SPAN to talk radio, from Ross Perot's
infomercials to computer bulletin-board systems (BBSs) .
* * *
This hardly means that it's all over for traditional journalism.
Rather, journalism is going to have to adapt to new technology. In so
doing, it may find that the [overused cliche deleted] ... is a two-
way street. And that just may give the media a chance to repair their
rift with the public.
It's already happening on a small scale on Prodigy, where users can
mix it up with syndicated columnists Jack Germond and Robert Novak.
... "the wall between the media and the consumer breaks down a bit."
* * *
... Media consultant John Carey told the Freedom Forum gathering that
the new environment will not eliminate the need for "an editor and a
filter." As Les Brown put it, "One of the functions of a newspaper is
to provide you with editorial guidance as to what is important."
* * *
Other trends, though, make it difficult to share this optimism. In
Montreal, the cable TV system is trying to win back news viewers by
offering five minutes of headlines followed by a menu of choices of
more in-depth reports; if you punch in "1" for Bosnia, you won't know
what's happening in, say, education or health unless you go back and
select them later. In the United States, those 500 channels will allow
you to select a customized menu offering information on only those
topics that interest you.
The phrase the pros use to describe such targeted choices is
"narrowcasting" -- and they love it, because it makes a more efficient
buy for advertisers. Narrow is indeed the word for it. The danger is
that people will travel the information highway with blinders on,
reinforcing their prejudices, closed to new ideas.
(Originally published in The Boston Phoenix (May 7, 1993), this
portion was extracted from the Utne Reader, Jan/Feb 1994 issue,
p. 104-105)
======================================================================
THE ONLINE WORLD
=> INFOBAHN MEGAPROJECTS. In early May, the U.S. Advisory Council on
the National Information Infrastructure launched three
"Megaprojects" aimed at providing a framework for the council's
work on the NII. One project will examine issues and determine
goals in key applications like health care, electronic commerce,
and public safety. The second will study issues of access and
cost, and the third will address issues related to the rights
of users and vendors. (SOURCE: Computerworld 5/2/94, p. 16)
=> TV NETWORKS: NEW ARRIVALS. Gay Entertainment Television is a
Manhattan-based syndicator of gay shows to cable stations. GET is
available in an estimated 7 million homes and counts Miller Lite
and Dewar's Scotch among its advertisers. They have plans to
become a 24-hour network says the firm's founder, and to do so by
"presenting gays as more than just sexual creatures." (SOURCE:
Newsweek 3/14/94, p.67) ... The Classic Sports Channel plans to
broadcast old boxing matches like the Ali-Frazier fight, and
classic superbowl confrontations and such. Can the Golf Channel be
too far off?
=> TV NETWORKS: NEW ARRIVALS II. New networks announced at the cable
TV's industry's annual show in New Orleans include: the Golf
Channel (24 hours a day of 18 holes!), the Game Show Network, the
History Channel, PNS (Parenthood Satellite Network), and the World
African Network. There's America's Health Network, a Military
channel, and the Home and Garden Channel. Note that some of these
networks will never see the light of day, God willing. (SOURCE:
Philadelphia Inquirer, 6/5/94, p. A1)
=> FINANCIAL ECONOMICS NETWORK (FEN). Formed early this year, FEN has
become the largest electronic network in the world linking people
with scholarly and practical interests in business and economics.
Their goal is to make FEN the best business and economics network
on the Internet -- leading to the Financial News Network on
television (but with interactivity). The Network consists of a
master subscription, called AFA-FIN, with 40 channels or sublists.
Currently 39 channels are available to AFA-FIN subscribers,
including channels on Accounting and Finance, Investments,
Actuarial Finance, Job Postings, Agricultural Finance, Law &
Economics, Auditing, Banking, Corporate Finance, Personal Finance,
Real Estate, Regulation, Electronic Commerce, Resumes, Risk Mgt &
Insurance, Small Investor, Emerging Markets, Small Business Fin.,
Social Investing, Environmental Finance, Financial Software,
Financial Theory, Venture Capital, and International Finance.
Additional plans for the Network include: an electronic phonebook;
virtual conferences on topics of interest; Internet courses offered
by world-renown faculty; a FEN newsletter (published monthly); and
possible electronic finance journals. Access to the Network is
free. But you must request a subscription to be included. Please
contact Wayne Marr at Clemson University or John Trimble at
Washington State University; John Trimble's Internet address is
trimble@vancouver.wsu.edu; telephone: (206) 737-2039. Wayne Marr
can be reached at his Internet address: marrm@clemson.clemson.edu;
telephone (803) 656-0796 (voice) or send a fax to (803) 653-5516.
=> NEW ONLINE SERVICES. Holy Clipper Chip, Batman, it's DC Comics
Online, coming soon to America Online. DC Comics, the creators of
Batman and Superman, will offer previews of upcoming comics,
interviews, a graphics library, behind-the-scenes looks at how
comics are made and special online events, including trivia
contests and celebrity visits. (SOURCE: Newsbytes 4/21/94)
======================================================================
"Copy Me!" Cried the Floppy!! (Ben Roske)
Do vendors really care about security? ... one aspect of the issue
[software piracy] hasn't gotten nearly the attention it deserves. Are
software vendors doing enough to prevent unlawful copying? Are these
vendors -- the very people who complain the most about piracy -- truly
doing enough to help IS administrators keep track of licenses and
usage?
I'm not trying to justify illegal usage. Yet I know that, say, a
single-copy release of WordPerfect or Word for Windows can be set up
on a network to allow access by an unlimited number of users. It's
almost as if the software screams out, "Copy me! Install me
everywhere!" The software manufacturers give us the features, but
where is the control?
And while WordPerfect Inc. found time to write printer drivers for
nearly every printer conceived, there isn't a single feature on the
company's products that makes it easier to keep track of licenses. In
other words, if I have WordPerfect on my global wide area network,
there is absolutely no way for me to know if and when I'm violating
the product's copyright.
And there's more. The latest release of Microsoft's Word for Windows
takes up more than 30 Mbytes of hard-disk space. The product has so
many bells and whistles that I doubt most users will even get time to
experiment with some of them. Yet within those 30 Mbytes of code, try
finding a software metering tool. Actually, don't; it isn't there.
Microsoft has made the installation process so easy that a single copy
of Word can be used -- illegally, of course -- by an unlimited number
of network users.
It's mind-boggling that companies with the proven skills of Microsoft,
Lotus, WordPerfect, and Borland, among others, moan about piracy and
support the Software Publishers Association and its policing
activities, yet add nothing to their products to assist IS managers in
software license management. All these software companies complain
that software piracy hurts their bottom line, yet they fail to include
adequate monitoring facilities in their programs. (SOURCE: Information
Week 2/14/94, p. 72)
======================================================================
BUSINESS BRIEFS
=> CERTIFICATION FOR COMPUTER PROGRAMMERS. There is a growing movement
afoot to license I.S. professionals. Several professional organiza-
tions like the IEEE Computer Society and the Association for
Computing Machinery (ACM) are drafting agendas on competency train-
ing and government licensing for computer programmers. Supporters
say this will protect the public from buggy software and
incompetent employees and consultants, while detractors point out
that the technology changes so fast that the tests would have to be
updated constantly. Note that these studies are preliminary and
that many members of the software development community are
strongly opposed to licensing. (SOURCE: COMPUTERWORLD, 5/2/94, p.1)
=> SOFTWARE THEFT RISING. The Business Software Alliance reports that
vendors lost $12.8 billion worldwide to software theft in 1993.
That figure is up from $12 billion in 1992. Some of the worst
losses were in Japan, where only 20% of the software in use there
is legally obtained. (SOURCE: COMPUTERWORLD, 5/2/94, p. 8)
=> A CHIP TOO FAST? Sales of Digital's Alpha chip have been sluggish,
and analysts are asking whether it's a chip ahead of its time. The
64-bit supercomputer-class chip has been hurt by delays in
developing the software operating systems needed to use the chip
and by customers who are asking, "Tell me again why I need a car
that goes 500 miles an hour." (SOURCE: Wall Street Journal 2/23/94,
p. B4) (E/P)
======================================================================
FOCUS ON BUSINESS ISSUES
==================================
Laying The Tracks for Information Technology
Systems infrastructure is hard to explain, and its benefits for any
single individual or group are hard to quantify. So how can
Information Systems managers convince their organizations that letting
the infrastructure founder can be just as deadly as letting roads,
bridges, public schools (ahem), and hospitals fall apart, or not
paying the cable bill? Yikes.
In a recent paper, "Information Management Infrastructure: The New
Competitive Weapon?", Jane Linder, co-author and senior manager at
Polaroid Corp. has some ideas on what not to do. She said one of the
biggest mistakes IS managers make is to try selling the infrastructure
concept without the support of line managers. Linder reports that this
is a recipe for disaster, and that such efforts usually lead to an
explosion of technologies and conflicting standards across business
units and line functions. Once set in motion, the results can be
impossible to collect and control.
Technocentric approaches to IT infrastructure take hot new technology
tools and graft on business objectives to justify their purchase and
implementation. Wrong. Technologies should be evaluated for their
relevance to solving existing business problems (with an eye to the
future of course), and should be implemented only if there is a
business need for that technology, no matter how "gee-whiz" it might
be to the techno-wizards in your organizaton.
To prevent these problems, Linder says IS managers should meet with
line managers, draw up a list of core processes that need redesigning,
then pilot a technology prototype and observe the benefits. Process
engineering -- not technology -- will drive change.
(For information about Ms. Linder's paper, contact Ernst & Young at
617/742-2500. SOURCE: InformationWeek 12/20-27/93, p. 49)
==================================
Knowledge is Power
What's the link between information technology investment and
profitability? A survey by the Keystone Group, an IT management
consultancy recently asked that question of 68 chief executives at
U.S. companies with annual revenues ranging from $15 million all the
way up to $5 billion. The consultants then separated the respondents'
companies into two groups -- those with rising profits in the last two
years, and those that are running in place or losing ground -- to see
if there was any difference in how they implemented or judged new
technology.
Guess what? Keystone discovered that the companies that were thriving
generally had a broader array of measures for judging IT's
effectiveness than their less-prosperous counterparts. Those measures
included value for expenditures, user satisfaction, and support of
business objectives. Measuring techniques were a lot simpler among the
not-so-well-off respondees. In fact, 80% of the companies in this
group used cost vs. budget as the leading measure of a project's
success. The report advises companies to use more quantifiable
measures to make fact-based IT implementation decisions and more
accurately judge whether a key IT project is on track.
(For more information, contact Keystone at 708/866-6010. SOURCE:
InformationWeek 11/22/93)
==================================
Technology Payback
If economists can't reliably measure whether information technology
makes workers more productive, they can at least shed light on how
much IT lures more customers. A study by Erik Brynjolfsson of Sloan
School of Management examined 367 large companies, and found that
manufacturing and service companies had an average gross annual return
of 81% on their IT investment. SOURCE: "What Computers Are For." The
Economist, 11/22/94, p. 74)
======================================================================
The Hand of Man (David Rothenberg)
Technology seems to make us larger than life. Just as powerful is the
basic idea that the world exists to be bent toward our purposes. This
world is revealed to the extent that we can turn it toward our
designs.... The more we learn about how to use an instrument, the less
we think about it as we use it. It becomes like an extra limb, a new
way to reach out and change the world. But what is it precisely that
is extended? Not simply an internal human idea, but an idea to act, a
thought that engages the world, making the possible actual. The more
we understand of this the more ways we conceive of how it may be put
into practice. Our desires and intentions to act upon the world are
themselves altered through the tools that create to realize them.
(from: Hand's End (Technology and the Limits of Nature) by David
Rothenberg. University of California Press, 1993; 256 pp. $30
ISBN 0-520-08054-8)
<<
Return to The Skeptic Tank's main Index page.
The views and opinions stated within this web page are those of the
author or authors which wrote them and may not reflect the views and
opinions of the ISP or account user which hosts the web page. The
opinions may or may not be those of the Chairman of The Skeptic Tank.